Noam Chomsky's Manufacturing Consent arguments about mass media in America and their relation to culture, society and the existing power structure.
Chomsky states that the ruling or elite class are the dominant class who come up with ideas that effect society therefore preventing any form of change.
Chomsky believes that a decent society should maximise need for creative work.
He believes that the hope lies with ordinary people and in the understanding that all changes in history have come because people build a foundation for change at the grassroots level.
Ordinary people are very capable of understanding the world yet must work TOGETHER to get beyond the imposed information and strive to act in accordance with their own decent interests and develop independent minds.
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